It is important to consider many factors when resubscribing an unsubscribed subscriber to MailChimp. This problem can be solved in a variety of ways. Unsubscribes happen when someone accidentally clicks on a button in your campaign or when you manually unsubscribe a contact. Due to the fact that the system considers it intentional, it changes the contact’s email marketing status. The process of resubscribing unsubscribed contacts is simple. We know that accidents happen, so there are multiple ways to do so.
This blog will look at some of the options for resubscribing users from your mailing list.
Let’s get started!
Can users resubscribe if they unsubscribe themselves?
Yes, they can.You will not resubscribe a person as the account holder if they unsubscribe from one of your promotions by hitting the unsubscribe link themselves. To subscribe, subscribers will have to do so individually.
Resubscribe with the Signup Form
Each time a contact who has unsubscribed chooses to resubscribe, they will need to reregister on the MailChimp-hosted signup form. Contacts authorize us to share emails based on the time and date they provide on our forms. If someone has emailed you about resubscribing, send them a link to your signup page.
Manually Resubscribe Email Addresses
You should resubscribe your contacts if they are manually unsubscribed. Resubscription may be required for contacts who unsubscribe themselves during the signup process. To resubscribe contacts, follow these guidelines.
1. Click on the Audience icon
2. Click On All contacts.
3. Using the drop-down menu, select the audience you wish to work with from the list of current audiences.
4. Select the contact you wish to resubscribe and check the box.
5. Go to the Actions drop-down menu and select Resubscribe.
6. Under Are you sure? Click Confirm in the pop-up modal.
Resend a Confirmation Email
If your audience has a dual opt-in or someone unintentionally unsubscribes, you can send them a confirmation email from their user profile. You can only send a confirmation email if someone has clearly requested it. To resend the confirmation email, follow these steps:
1. Click Audience.
2. Click All contacts.
3. If you have more than one audience, click the drop-down menu and select the one you want to work with.
4. Click a contact to open their profile.
5. Re-send confirmation by clicking the Actions drop-down menu on the contact’s profile page.
6. Now, click on Resend Confirmation Email.
Through the double-opt-in mechanism, an opt-in confirmation email will be sent to your audience so that they can confirm their subscription again.
What happens when someone unsubscribes from Mailchimp?
A person is immediately removed from the audience of your email campaign when they click the unsubscribe link in the campaign. Because high unsubscribe rates can harm your deliverability and reputation, Mailchimp looks for them.
MailChimp resubscribe helps users and contacts resubscribe when they mistakenly unsubscribe. Despite multiple reasons that can lead to unsubscription, we explained a variety of strategies that could assist you in resubscribing.
I hope you find this article useful.
Thanks for Reading!!